Aura Sense
We tell you which way to move your price and by how much, and why.
€19per accommodation unit per month
Accommodation unit limit: 3
Create accountRenting out an apartment or rooms, or running a hotel?
Every night.
Its right price.
For every night you get a price and the reason we suggest it. You decide: accept it, change it or reject it.
What is this night worth?
Weekend+10%
Local event+15%
You are cheaper than competitors+5%
apartment
one apartment, one night
Peak season+12%
Your calendar very full+8%
You are pricier than competitors-5%
guest house
two room types
Local event+15%
Weekend+10%
Peak season+10%
You are pricier than competitors-6%
hotel
four room categories
Weather helps+8%
Peak season+20%
You are pricier than competitors-7%
campsite
tents and campervans
Recommendation for 14 August
€125
Base price: €90
Price DNA
What the price is made of.
Knowledge map
What we know and what is missing.
Price echo
How your guests react to price.
Price circle
The properties you pick yourself.
Night gap
The nights where you lose out.
Balance
What we actually added.
auraprice
Every night. Its right price.
Sample data
No credit card. Cancel any time.How it works
How it works
One price all year usually costs the most.
We take into account the season, nearby events and the availability shown in your calendar.
- SeasonPeak seasonOff season
- EventsLocal eventWeekend
- Your calendarYour calendar very fullBookings sped up
We calculate a price for every night
01 / 04
Base price
You see the whole calculation, not just a number.
One rate for the whole year runs too low in the peak and too high in the lull.
What if it were your price?
90 €
Base price
Friday, 14 AugustSample data
| Base price | €90 |
|---|---|
| Event | +€13 (+15%) |
| Weekend | +€11 (+10%) |
| High season | +€11 (+10%) |
| Recommended price | €125 |
| Market median | €105 |
+39% vs the base price
Base price
What if it were your price?
Put in your own base price and switch on what applies to that night. We calculate here, in your browser, and store nothing.
Recommended price€125+39% vs the base price
A simplified model: the corrections multiply one after another and the result is rounded. Your real calculation takes more signals into account.
You start with a calendar link.
You add your property and share your calendar link
Paste the calendar address from your portal. That is enough to start.
We suggest a price for every night
The price follows the data available for your property and its area.
The decision is yours
You get suggestions by email. Accept them, change them or skip them.
A booked night is not always a profitable one
The calendar shows both as booked. Only one covered the cost of the night and the portal's commission.
Friday, 14 AugustBooked€125Above the calculated break-even
Friday, 21 AugustBooked€90Below the calculated break-even
Sample data
You do not hand your prices over to a machine.
- The host's decision
We do not set prices for you
You accept suggestions and enter the prices in your own portal.
- How we charge
We take no commission on bookings
You pay a fixed monthly amount.
- Competitor overview
You choose who you compare yourself with
Enter the prices of the places you really compete with. The recommendation for that night takes them into account straight away.
- Measurable results
We do not promise a specific increase in revenue
Results are worth judging only on data from your own property.
See the seasonality in your town
Stockholm
JanFebMarAprMayJunJulAugSepOctNovDec
In this region the strongest month is July, the weakest January. A single rate for the whole year is either too high in the trough or too low at the peak. There is no third option.
Full recommendations available
Simple pricing. No commission on bookings.
Aura Team
The more units, the cheaper each one.
€12per accommodation unit per month + €23 per account per month
No limit on accommodation units
Create accountThe first month is free on the Aura Team plan. We do not ask for card details.
See full pricingHow an event changes the price
Allt för Hälsan 2026, Stockholm, 11/06 – 11/08
Our engine raises the price for that night by 8%.
The same rules calculate the prices in your dashboard.
Open the full market reportWhat do you run?
Frequently asked questions
Does Aura Price change prices in Booking and Airbnb by itself?
No. You get a proposal and the decision is yours. You enter the approved price in your own panel or, if you use Beds24, send it with one button.
How do I know a recommendation makes sense?
Every price comes with a breakdown: from the base price, through each factor, to the final amount. You can disagree with any step.
How long before I see an effect?
Setup takes a few minutes and the first suggestions arrive right away. Booking pace needs a few weeks of your calendar, and you can judge the result after a full season.
Won't the tool push prices down to generate more bookings?
We have no interest in that: you pay a fixed fee regardless of the number of bookings. The price will not go below your break-even either.
See it on your own property
No credit card. Cancel any time.