Madrid: when to raise your nightly price

Madrid: events that move demand for accommodation, trade fairs, concerts, matches and long weekends.

Madrid: the year in demand, when it rises and when it drops

How much overnight demand falls in each month of the year, from open European statistics.

JanFebMarAprMayJunJulAugSepOctNovDec

The strongest month is April, the weakest February. A single rate for the whole year is either too high in the trough or too low at the peak. There is no third option.

This is the region's curve, not your property's. In the dashboard we combine it with your calendar.

Events that lift demand

These nights are worth a higher price. Our engine takes them into account.

  • Mercedes Benz Fashion Week Madrid
    2026-09-14 – 2026-09-19
  • MERCEDES-BENZ FASHION WEEK MADRID (ed. septiembre)
    2026-09-14 – 2026-09-19
  • FIAA - Feria Internacional del Autobús y del Autocar
    2026-09-22 – 2026-09-24
  • TD - The District - Real Estate Investors Europe
    2026-09-22 – 2026-09-24
  • The District Show
    2026-09-22 – 2026-09-24
  • FIAA
    2026-09-22 – 2026-09-24
  • BISUTEX - Salón Internacional de la Bisutería y Complementos (ed. septiembre)
    2026-09-24 – 2026-09-26
  • ESTAMPA
    2026-09-24 – 2026-09-27
  • Bisutex
    2026-09-24 – 2026-09-27
  • MADRIDJOYA SEP. 2026
    2026-09-24 – 2026-09-27
  • MADRIDJOYA - Salón Internacional de Joyería y Relojería Urbanas y de Tendencia
    2026-09-24 – 2026-09-27
  • ESTAMPA - Feria de Arte Contemporáneo
    2026-09-24 – 2026-09-27
  • FISIOEXPO - Salón Profesional de Fisioterapia para España y Portugal
    2026-09-25 – 2026-09-27
  • Fisioexpo
    2026-09-25 – 2026-09-27
  • Conferencia Esri
    2026-09-30 – 2026-10-01
  • FRUIT ATTRACTION - Feria Internacional del Sector de Frutas y Hortalizas
    2026-10-06 – 2026-10-08
  • FRUIT ATTRACTION 2026
    2026-10-06 – 2026-10-08
  • Fiesta Nacional de España
    2026-10-09 – 2026-10-12
  • GUEXT - Salón Internacional de Proveedores y Servicios para el Sector Hospitality
    2026-10-15 – 2026-10-17
  • Guext
    2026-10-15 – 2026-10-17

Full Aura Price price recommendations are available for this city.

We take events from organisers' official calendars and refresh them every week.

Why events specifically

General tools know demand is rising but not why. We know the event behind it.

Set the price for every night at your property

We tell you which way and by how much, and why. 30 days free, no card.